JK: Yes, but if this policy

arafat0505@gmai

You started talking about the fact that advertising to new recipients should not only share information that is associated with advertising. So the language of benefits in the style of "Buy this brick because it is red and you can build a house with it." But you also mentioned aspects like returns policy and things like that. So, from the perspective of your experience, does it show that advertisements that, for example, show or reveal in the communication about the store also the topic of how we fulfill orders, i.e. the political one, work better?


JK: Yes, but if this policy is, let's say, above-standard. So the America Cell Phone Number List fact that you have days to return it is obvious. If you sell online, you must accept returns within days. And here it is worth boasting about information such as that we accept returns for days. So we go beyond what the law imposes on us. Or brag about things that are not so obvious. For example, we will consider the complaint within hours of its receipt.





If we can cover things related to service rather than the product itself, it's worth it, but they must stand out from the competition or from what is simply obvious and standard. AJ: When I talk to online store owners during workshops or consultations and ask about the distinguishing features of the brand or their store, the most common answer is high quality and excellent customer service.