Among the highlights are:

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Ct with the site and achieve their objectives in a simple, intuitive, pleasant and safe way. It is one of the fundamental characteristics for users to peacefully visit a website and return to it again, thus improving the company's digital marketing strategy. Web usability measures three main factors: ADVERTISEMENT efficiency : the user satisfies the need of his search; effectiveness : the user quickly achieves his goal; satisfaction : the user felt pleasant while browsing the website. Why is usability important on a website? The lack of web usability on a page is the biggest cause of website abandonment. That is, if the information on your website is difficult to find, if it is not easy to achieve the objectives, if there is no scannability , if it is very slow, etc., Internet users will probably close the tab before reading the entire first paragraph. And remember that if


you lose a user, you'll probably lose a potential customer . Now, web Chinese Australia Phone Number List usability provides many benefits to both users and site owners. Among the highlights are: manage to get more traffic; increases the duration of visits on the page; reduces time and costs for the user and the company that owns the website; transparent, streamlined and precise information management is achieved; improves visitor experience and satisfaction; greater communication and feedback is achieved with the Internet user; decreases the bounce rate ; builds user loyalty, retaining them and making them visit the website again; makes it easier for visitors to recommend the page,





thus generating additional visits; increases sales through the website. recommendations to make your website more usable To improve the usability of your website, it is necessary that it meets the following aspects: Prioritize availability Make sure your page is always available and that its hyperlinks and other features serve their purpose correctly. Don't forget speed The loading speed of your website must be fast and without setbacks. Ensure security ADVERTISEMENT It is essential that users feel safe when browsing your website. Produce a