It is not a direct factor in improving rankings.
This tool allows you to see data similar to what you can get with Google Analytics. It can be used for free, but functionality is limited compared to the paid version. If you can't get the data you want for free, upgrade to the paid version. Below are some of the features available on SimilarWeb. Number of accesses You can see the number of accesses to your competitors' sites. You can check the number of inflows by specifying a period, so you can see how much the access changes between periods when the ranking of search results changes significantly and periods when there are not. If a major ranking change occurs and only your own site has a significant drop in access, you need to compare it to other sites and make up for the missing content.Traffic (inflow route) Website traffic is not limited to Oman Phone Number Data keyword searches (organic searches). There are multiple sources, including paid advertisements like listings and inflows from sites that serve as backlink sources (referrers). Their inflow routes are visualized as a graph. You can see at a glance what your competitors are focusing on to attract traffic. You can read things like ``surprisingly, we are investing in advertising instead of SEO'' from the traffic results. Ratio of search keywords and search engines The incoming search keywords are displayed, so you can understand what keywords your competitors are using to gain access to your site. Depending on the results, one option is to change the keywords you are targeting with SEO.
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If you find that your competitors are ranking first for a word but are getting very little traffic, try focusing on other keywords. You can also check the percentage of which search engines have the most accesses. Currently, many users use Google, but the frequently used search engines differ slightly depending on the products handled and the age group. Rather than SEO, it is more useful as an indicator for advertising. Use Majestic SEO・Ahrefs・Open Site Explorer Next, we will introduce tools for conducting surveys related to external measures. The following three tools are representative. Majestic SEO Ahrefs Open Site Explorer Both tools are available for trial use. We recommend that you compare the three tools and use the paid version of the one that is easier to use. Number of backlinks All of the tools listed above allow you to check the number of backlinks of your competitors' sites.
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